Apple now has an official Threads account.
The company recently created and verified an account on Metas social network, though it hasnt really done much with it yet. Its located at https://www.threads.com/@apple, has the company logo as a profile pic and the description apple (very imaginative, Apple), but it hasnt posted anything yet.
Apple has an account on Elon Musks X (formerly Twitter), but it doesnt keep any posts there, even though it sometimes uses X to highlight products and events. Currently, the company has 0 displayed posts, even though it has 9.8 million followers.
Seeing Apple on Threads isnt much of a surprise given that Apple maintains an active Instagram account (both Instagram and Threads are owned by Meta, and share the same account verification process). On Instagram, Apple is active, and it uses the account to post photos from its ShotoniPhone campaign.
Notably, Apple already has a couple of other accounts on Threads, including Apple News, Apple Music and Apple Books, though theyre devoid of content, too. The only Apple-related accounts that are active on Threads that we could find were Shazam and Beats by Dre.
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Stan is a Senior Editor at Mashable, where he has worked since 2007. Hes got more battery-powered gadgets and band t-shirts than you. He writes about the next groundbreaking thing. Typically, this is a phone, a coin, or a car. His ultimate goal is to know something about everything.