Amazons Apple deals are looking especially juicy and ripe this week. The retail giants fourth annual Prime Big Deal Days sale runs through Wednesday, Oct. 8, and its ushering in some record-low prices on Apple Watches, AirPods, iPads, and MacBooks.
This year, the October Prime Day sale (Amazons unofficial Black Friday kickoff event) comes hot on the heels of Apples Awe Dropping launch of new iPhones, Apple Watches, and AirPods. Deals on the new iPhone 17 series or iPhone Air are highly unlikely — no luck yet, at least — but the brand-new Apple Watch Series 11 and SE 3 are already seeing their first teensy discounts in honor of the occasion.
If you dont mind some slight spec downgrades, Amazon is doling out even more impressive discounts to those wearables predecessors: The Apple Watch Series 10 and second-gen SE with cellular connectivity are on sale for $329 and $219, respectively. Those prices blow past their previous all-time lows.
Other Apple devices that are cheaper than ever this Prime Big Deal Days include the AirPods 4 (now starting at just $89), the 11-inch M3 iPad Air (now $449), and the M4 MacBook Air (now $799 in the 13-inch size). In total, weve spotted over two dozen Apple products that are chilling at record-low prices. Even more impressively, Best Buy hasnt been able to beat any of them during its competing Techtober Sale; its just matching some.
Read on for a rundown of our top picks. Well continue to monitor prices (marked with a 🔥) as Prime Big Deal Days progresses, so check back often.
Be the first to know about the best October Prime Day deals. Follow Mashables Prime Big Deal Days live blog and keep checking back for the latest discounts, stock alerts, and deal drops.
Apples latest wireless earbuds are one of our favorite pairs for budget shoppers, offering five hours of battery life and smooth sound quality, per Mashables Samantha Mangino. (She especially recommends them for iPhone and iPad owners because they connect seamlessly with those devices.) Dirt-cheap AirPods are a Prime Day staple, and Amazon really delivered this Prime Big Deal Days: The standard AirPods are only $89 right now (normally $129), while the ANC version is just $119 (usually $179). Youll lock in an all-time low either way.
Read Mashables full review of the Apple AirPods 4 with ANC.
Apple AirPods 4 with ANC — $119 $179 (save $60) 🔥
Apple AirPods Pro 2 — $169.99 $249 (save $79.01)
Apple AirPods Max (USB-C) — $429 $549 (save $119.01) 🔥
While the Apple Watch Series 10 is virtually identical to its successor in terms of features and design, its battery life is a bit worse. Thats not ideal if you plan to regularly use tracking tools like Sleep Score, which get less accurate in Low Power Mode, but its an easy sacrifice at a price like this. The rose gold Series 10 with cellular connectivity and a light blush sport band is now just $329 — a 34% savings and a new all-time low. Before this month, it never dipped below $370.
This deal is so good, we almost think it might be a fluke on Amazons part (either that or an inventory-clearing clearance discount).
Read Mashables full review of the Apple Watch Series 10.
Apple Watch SE, 2nd Gen (GPS, 40mm) — $169.99 $249 (save $79.01)
Apple Watch SE, 2nd Gen (GPS, 44mm) — $199 $279 (save $80) 🔥
Apple Watch SE, 2nd Gen (GPS + cellular, 44mm) — $219 $329 (save $110) 🔥
Apple Watch SE, 3rd Gen (GPS, 40mm) — $239.99 $249 (save $9.01) 🔥
Apple Watch SE, 3rd Gen (GPS, 44mm) — $269.99 $279 (save $9.01) 🔥
Apple Watch Series 10 (GPS, 42mm) — $279 $399 (save $120) 🔥
Apple Watch Series 10 (GPS + cellular, 46mm) — $359 $529 (save $170) 🔥
Apple Watch Series 11 (GPS, 42mm) — $389.99 $399 (save $9.01) 🔥
Apple Watch Series 11 (GPS + cellular, 42mm) — $489.99 $499 (save $9.01) 🔥
Apple Watch Series 11 (GPS + cellular, 46mm) — $519.99 $529 (save $9.01) 🔥
Apple Watch Ultra 2 (GPS + cellular, 49mm) — $649 $799 (save $150) 🔥
The latest 11-inch iPad Air isnt vastly different from its M2 predecessor, but its better battery life (over 14 hours per charge) and faster M3 processor are both appreciated upgrades. That impressive performance, plus the fact that iPadOS 26 now supports a nifty windowing system, makes it a solid MacBook alternative for shoppers on a budget. We think its the best iPad for most people, especially now that its down to just $449 at Amazon — thats its best price on record.
Read Mashables full review of the 13-inch Apple iPad Air (M3).
Apple iPad, 11-inch (A16, WiFi, 128GB) — $279 $349 (save $70) 🔥
Apple iPad mini (A17 Pro, WiFi, 128GB) — $379 $499 (save $120)
Apple iPad, 11-inch (A16, WiFi + cellular, 128GB) — $429 $499 (save $70)
Apple iPad Air, 11-inch (M3, WiFi, 128GB) — $449 $599 (save $150) 🔥
Apple iPad Air, 13-inch (M3, WiFi, 128GB) — $649 $799 (save $50) 🔥
Apple iPad Pro, 11-inch (M4, WiFi, 256GB) — $899 $999 (save $100
Apple iPad Pro, 13-inch (M4, WiFi, 256GB) — $1,099.99 $1,299 (save $199.01)
The M4 MacBook Air is an absolute powerhouse, outperforming 89% of the laptops in our current testing database. Compared to the previous-gen M3 model, it features a better 12MP Center Stage camera and open-lid support for two external displays. The 13-inch model is now on sale for just $799 (typically $999), which is yet another all-time low.
Read Mashables full review of the 15-inch Apple MacBook Air (M4).
MacBook Airs
Apple MacBook Air, 13-inch (M4, 16GB RAM, 512GB SSD) — $999 $1,199 (save $200) 🔥
Apple MacBook Air, 15-inch (M4, 16GB RAM, 256GB SSD) — $989 $1,199 (save $210) 🔥
Apple MacBook Air, 13-inch (M4, 24GB RAM, 512GB SSD) — $1,199 $1,399 (save $200)
Apple MacBook Air, 15-inch (M4, 16GB RAM, 512GB SSD) — $1,199 $1,399 (save $200) 🔥
Apple MacBook Air, 15-inch (M4, 24GB RAM, 512GB SSD) — $1,369 $1,599 (save $230) 🔥
MacBook Pros
Apple MacBook Pro, 14-inch (M4, 16GB RAM, 512GB SSD) — $1,330 $1599 (save $269 with on-page coupon)
Apple MacBook Pro, 14-inch (M4, 16GB RAM, 1TB SSD) — $1,599 $1,799 (save $200)
Apple MacBook Pro, 14-inch (M4 Pro, 24GB RAM, 512GB SSD) — $1,799 $1,999 (save $200)
Apple MacBook Pro, 16-inch (M4 Pro, 24GB RAM, 512GB SSD) — $2,249 $2,499 (save $250)
Apple MacBook Pro, 16-inch (M4 Pro, 48GB RAM, 512B SSD) — $2,599 $2,899 (save $300)
Apple MacBook Pro, 14-inch (M4 Max, 36GB RAM, 1TB SSD) — $2,869 $3,199 (save $330)
Apple MacBook Pro, 16-inch (M4 Max, 36GB RAM, 1TB SSD) — $3,099 $3,499 (save $400)
Mac
Mac Mini (M4, 16GB RAM, 256GB SSD) – $499 $599 (save $100)
Apple iMac, 24-inch (M4, 8-core CPU, 8-core GPU, 16GB RAM, 256GB SSD) — $1,149 $1,299 (save $150)
Apple AirTag — $19.99 $29 (save $9.01) 🔥
Apple 30W USB-C Power Adapter — $25 $39 (save $14) 🔥
Apple AirTags (4-pack) — $64.99 $99 (save $34.01)
Apple Pencil (USB-C) — $69.99 $79 (save $9.01)
Apple Pencil Pro — $99 $129 (save $30)
Friendly reminder that the AirPods Max are on sale for one of their lowest prices ever at $429. The only time weve seen it beat was back in Julys Prime Day sale when they got all the way down to $399. Other than that, weve only seen them drop down to $449. In other words, if youve been waiting for a good AirPods Max deal, the wait is over.
The standard 11-inch iPad (A16 chip) is on sale for $279, a 20% savings for Prime Big Deal Days.
Tech Reporter Matt Binders M4 Mac mini storage upgrade hack is on sale for less than $300. (Apple charges an additional $1,200 to configure the Mac mini with the same amount of storage.)
As we head into the end of day one, Amazons dropped the prices even further on two configurations of the 15-inch MacBook Air. The base model with 16GB of RAM and 256GB of storage dropped from its already record low price of $999 to $989, while the model with 24GB of RAM and 512GB of storage dropped $30 more from $1,399 to $1,369, putting both laptops at new record-low prices.
Amazon finally got its act together and matched Best Buys deal on the Apple Watch Ultra 2. (For the first few hours of Prime Big Deal Days, it was completely out of stock there.) Its on sale in several colors and styles for $649, or $150 off — a new record-low price by 99 cents.
This just in: The brand-new Apple Watch SE 3 is on sale for Prime Big Deal Days. Its only $9.01 off (same as the new Series 11), but its also less than three weeks old, so well take what we can get.
Beats is owned by Apple, and many of the audio brands most popular products are on sale. Unlike Apple audio products, Beats play well with Android devices, making them a more versatile option. In the last hour, the Beats Studio Buds dropped an extra $10 in price.
Beats Studio Buds — $69.95 $149.95 (save $80) 🔥
Beats Pill Bluetooth speaker — $99.95 $149.95 (save $50)
Beats Solo 4 — $129.95 $199.95 (save $70)
Beats Fit Pro — $149 $199.95 (save $50.95)
Beats Studio Pro — $169.99 $199.95 (save $29.96)
The best Prime Day deal on the Apple Watch Ultra 2 isnt actually at Amazon, where this past-gen model is out of stock. Instead, head to Best Buy, where you can pick up this premium smartwatch and fitness tracker with a hefty discount.
Apple Watch Ultra 2 (GPS + cellular, 49mm) — $649 $799 (save $150)
While Amazon often discounts newly released Apple products during its fall sale, thats not the case so far this year. While you can grab a $10 discount on the new Apple Watch Series 11, that discount was available before October Prime Day began.
So far, we arent seeing the discounts we hoped for on the new AirPods Pro 3, Apple Watch Series 11, or Apple Watch Ultra 3. The minute these new releases go on sale, well update this shopping guide.
Prime Big Deal Days just started, but already weve spotted the lowest-ever prices on select AirPods and the most popular MacBooks and iPads. Take advantage of these record discounts, as Apple products sometimes sell out during big Amazon shopping events:
Apple AirPods 4 — $89 $129 (save $40)
Apple AirPods 4 with ANC — $119 $179 (save $60)
Apple iPad, 11-inch (A16, WiFi, 128GB) — $279 $349 (save $70)
Apple Watch Series 10 (GPS, 42mm) — $279 $399 (save $120)
Apple AirPods Max (USB-C) — $429 $549 (save $120)
Apple MacBook Air, 13-inch (M4, 16GB RAM, 256GB SSD) — $799 $999 (save $200)
Topics
AirPods
Apple
Apple Watch
iPad
iPhone
MacBook
Prime Day
Haley Henschel is a Chicago-based Senior Shopping Reporter at Mashable who reviews and finds deals on popular tech, from laptops to gaming consoles and VPNs. She has years of experience covering shopping holidays and can tell you what’s actually worth buying on Black Friday and Amazon Prime Day. Her work has also explored the driving forces behind digital trends within the shopping sphere, from dupes to 12-foot skeletons.
Christina Buff is a Nashville-based freelance writer for who covers shopping with a splash of entertainment. If you’re ever wondering what streaming service you need to watch something (and the cheapest way to sign up for it), she’s your girl.
Christina received a B.S. in Business Communication (concentration in writing) from Stevenson University and began her professional journey writing and editing press releases. Since then, she’s written content for a marketing agency, blogged for celebrities, and covered local news, politics, women’s lifestyle, fashion, beauty, and just about everything in between for various publications.
When she’s not writing, she’s probably enjoying live music, studying human design, or embroidering and upcycling clothes. You can follow her on Instagram at @touchinfinity.