What’s the solution for someone trying to sober up, still wants to hang in beer culture, but also kind of misses being drunk? According to Saturday Night Live, it’s simple: non-non-alcoholic beer.
In the fake commercial, Andrew Dismukes plays a chipper spokesperson and family man who proudly drinks non-alcoholic beer so he can do the right thing while still kicking back with the guys. But before long, he realizes something’s missing — namely, the part where you actually get drunk.
Enter non-non-alcoholic beer: the first alcohol-free beverage that’s somehow over 90 percent alcohol.
Of course, things take a darkly funny turn. Just like the CouplaBeers sketch from Season 50, our happy host’s drinking problem quickly shines through. His buddy (Kam Patterson) points out his breath smells like gasoline, and his wife (Ashley Padilla) starts to worry he’s fallen off the wagon.
The commercial’s big selling point: Now I can drink and drive. Cue the horrified laughter.
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SNL
Chance Townsend is the General Assignments Editor at Mashable, covering tech, video games, dating apps, digital culture, and whatever else comes his way. He has a Masters in Journalism from the University of North Texas and is a proud orange cat father. His writing has also appeared in PC Mag and Mother Jones.
In his free time, he cooks, loves to sleep, and greatly enjoys Detroit sports. If you have any tips or want to talk shop about the Lions, you can reach out to him on Bluesky @offbrandchance.bsky.social or by email at email protected.